YouTube Help: YouTube Shorts monetization policies
YouTube's rules for Shorts revenue sharing, which is separate from paid posting opportunities.
Paid YouTube Shorts opportunities are separate from YouTube Partner Program ad revenue. Check what to post and how earnings work, publish an eligible Short, and submit its public URL for review.
| Written and reviewed by Clipper Mesh
YouTube has its own monetization rules for eligible channels. A brand-funded campaign is different: the campaign defines posting rules and funds a separate earning formula for qualifying content.
Verify the YouTube channel you control, choose a campaign that accepts YouTube, create an original Short, publish it publicly, and submit the canonical Shorts or watch URL before the deadline.
A strong Short opens clearly, follows the requested brand connection, respects content rights, feels native to short-form viewing, and includes required sponsorship disclosures.
Campaign rules do not replace platform policies or applicable law.
YouTube's rules for Shorts revenue sharing, which is separate from paid posting opportunities.
YouTube's guidance on original content, commercial-use rights, and permissions.
When a material brand relationship needs disclosure and how to make it noticeable.
Not by default. Brand-campaign and YouTube monetization eligibility are separate.
Only when the campaign accepts that format.
No. Thresholds, caps, audience rules, measurement windows, and budgets may apply.