TikTok Support: Branded Content Policy
TikTok's requirements for content promoting a third-party brand in exchange for value.
Get paid to post TikTok videos
A paid TikTok opportunity shows what to post and how approved earnings are calculated. Publish on your verified TikTok profile and submit the public URL for review.
| Written and reviewed by Clipper Mesh
How to get paid for a TikTok post
Select an active campaign that accepts TikTok, review its content and earning terms, make the requested original video, publish it publicly, and submit its URL for ownership and content review.
Follower count versus campaign fit
Some campaigns are designed for broad participation while others use applications or audience requirements. The live rules determine whether your account and creative approach fit.
Original content and platform integrity
Do not copy another creator, use material without rights, misrepresent a product, or manipulate views. UGC, AI-assisted UGC, edits, and memes are eligible only when the campaign rules permit them.
Official platform and disclosure resources
Campaign rules do not replace platform policies or applicable law.
U.S. Federal Trade Commission: Disclosures 101 for Social Media Influencers
When a material brand relationship needs disclosure and how to make it noticeable.
U.S. Copyright Office: More Information on Fair Use
An official overview of the fact-specific fair-use analysis and its limitations.
Frequently asked questions
Do I need a large TikTok following?
Not universally. Each campaign controls its own eligibility.
Can I use AI to make the video?
Only when the campaign permits it and all disclosure, rights, and quality rules are met.
Are views checked automatically?
Approved posts enter the platform's limited public-metric measurement workflow.